We have all seen them. Those people who glide through life, surfing across what to others appear angry, frightening waves of turmoil and angst. They appear totally confident and nothing gets in their way.
What is it that allows them to bypass the drudgery, confusion and chaos that seems to paralyse others?
Fear stops people achieving. Regardless of the dreams and wishes expressed, if a person is overcome by fear, achievement is impossible.
Fear treads on imagination – snuffs it out. Fear removes your self reliance – excises it so that you doubt yourself in every respect. Fear sucks out all enthusiasm – no matter how hard you try, those around you see only a try too hard. Fear takes the place of initiative and drives the sufferer to uncertainty. Fear invites and delivers failure in every form you can imagine.
Numbers, numbers, numbers! We’ve heard it all before. And so many times.
We have heard much of it before, but did it make sense? Did it resonate with you? Did you hear the message? Or did the very word ‘numbers’ put you off?
The thing about numbers is that they are especially important when it comes to business. Not just especially important, they are paramount. Without understanding your numbers, you are missing out.
Listening is one of the many aspects of doing business which is vitally important.
If you want to run a business which provides good service and has good relations with prospects, customers and staff, listening – really listening must be at the top of the list of To-Do’s.
Business is all about revenue and knowing exactly what is needed to be hit, and when it is needed, is critical to the success of the business and when it comes to sales there is a ratio of numbers every business owner needs to know. The number of Contacts to Sales...
Business growth is often the biggest priority for every business operator. After all, growth equals more revenue, right? Well yes, but you want to understand how your business is operating to give you the best chance of growth.
Of course, you need a plan. Growth without planning is like setting sail without a map. You need to know where you intend to go and how you plan to get there before you set off. Otherwise, you put both your vessel and crew at risk of running aground.
Planning for growth involves knowing exactly where you are now, where you intend to be and charting a very clear course of how you intend to get there.
Every business has resources, some of which are underutilised or not used to best advantage for rapid growth and sustained growth.
Using the resources at your disposal to their best advantage is paramount to obtaining the results you want. Achieving goals is made much more difficult if the resources are not well used.
The greatest resource is also finite – time.
Huge differences are apparent between not making best use of the time available compared to understanding what provides the sought after returns in the shorter time. Knowing how to use the time to communicate with prospects and existing clients delivers huge benefit to the business.
Whether you’re talking marketing or foot traffic, there’s one critical measure in business that separates the could haves and would haves from the actual figures – conversion.
Through all stages of the customer journey, conversion is the key metric, and it helps you define just how successful your business is at taking a potential client from a ‘maybe’ to someone who actually puts their hand in their pocket to spend.
So, while it might not be as popular as marketing or even missions, values and goals, let’s get down to the nitty gritty and talk about customer conversion.
The End of Financial Year is fast approaching.
For some, this can be an overwhelming time of year. However, you can use the end of financial year period to your advantage. By getting your numbers sorted to comply with tax etc. you can also use this as a time to explore what those numbers mean regarding business performance and determine if your business is on the right track to reach your goals.
Hire the right staff and they will not only support you in your business, they might even provide the acumen and skills to take it to the next level. How? Well as a leader, you don’t want to be the smartest person in the room, you just need to have assembled a team...
A Mission Statement tells the story of your business. It invites people to see you clearly. That is, precisely what it is that you offer by way of product or service and how that relates to them – the customer.
In business it’s a given that you are often busy. But the real question is – are you productive? Are you utilising your available time to boost your business in a proactive manner?
Most small business operators feel they work in their business, not on it.
So, how to move from busy to productive?